Ecommerce MasterClass

📦 Module Breakdown: Ecommerce Masterclass Bootcamp

Module 1: Introduction to Ecommerce & Business Models

📌 Overview of the Ecommerce Landscape & Trends
📌 Understanding Different Business Models: Dropshipping, Print-on-Demand, Private Label
📌 Choosing the Right Niche & Product Selection Strategies

🎯 Activity: Research and select a niche for your ecommerce business.

🛍 Module 2: Setting Up Your Online Store

📌 Choosing the Best Ecommerce Platform (Shopify, WooCommerce, Wix, etc.)
📌 Domain, Hosting & Branding Essentials
📌 Website Design for High Conversions & Mobile Optimization
📌 Must-Have Apps & Integrations for Automation

🎯 Project: Set up a basic ecommerce store with homepage, product pages & checkout.

💡 Module 3: Product Sourcing & Inventory Management

📌 Finding Reliable Suppliers (AliExpress, CJ Dropshipping, Printful, etc.)
📌 Managing Inventory & Order Fulfillment Strategies
📌 Pricing Strategies & Profit Margins
📌 Quality Control & Shipping Solutions

🎯 Task: Connect your store to a supplier and list your first product.

📢 Module 4: Ecommerce Marketing & Traffic Generation

📌 Social Media Marketing – Instagram, Facebook, TikTok for ecommerce
📌 Influencer & Affiliate Marketing – Leveraging brand partnerships
📌 SEO & Content Marketing – Ranking your store on Google
📌 Paid Ads Strategies – Facebook, Google, & TikTok Ads for Sales

🎯 Hands-on Task: Create and schedule a social media campaign for your store.

💰 Module 5: Sales & Conversion Optimization

📌 Crafting High-Converting Product Descriptions & Images
📌 A/B Testing & CRO (Conversion Rate Optimization)
📌 Abandoned Cart Recovery Strategies
📌 Upselling, Cross-selling & Bundling Techniques

🎯 Project: Optimize a product page for higher sales.

📦 Module 6: Order Fulfillment & Customer Service Excellence

📌 Managing Orders & Tracking Deliveries
📌 Handling Customer Inquiries, Complaints & Returns
📌 Building Customer Loyalty with Excellent Service
📌 Automating Customer Support with AI & Chatbots

🎯 Task: Set up email responses & a return policy for your store.

📊 Module 7: Analytics, Growth & Scaling Strategies

📌 Understanding Key Metrics (Conversion Rate, AOV, LTV)
📌 Google Analytics & Facebook Pixel Tracking
📌 Scaling with Paid Ads, Retargeting & Lookalike Audiences
📌 Expanding to International Markets

🎯 Final Project: Create a growth plan to scale your store.

🎓 Module 8: Business Automation & Long-Term Success

📌 Automating Order Processing & Marketing
📌 Outsourcing & Hiring Virtual Assistants
📌 Creating Passive Income Streams through Ecommerce
📌 Future Trends: AI, AR Shopping & Voice Commerce

🎯 Final Submission: Present your fully functional ecommerce store & marketing strategy.